At the same time, changes in the dynamics of buying and selling ready-made businesses have also been recorded on the OLX platform, according to a press release.
Which type of business listings receive the most responses
According to OLX analytics, offline stores have become the most popular among buyers: demand for them has increased by 40% compared to January 2024, reaching 5,564 responses. Meanwhile, the number of listings has risen by 54%, exceeding 5,000.
There is also an increase in buyer activity in the segment of selling enterprises and companies: the number of responses to such listings has grown by 35%, while the number of offers has increased by 10% — to 421.
Regarding other types of businesses, the changes in the number of offers and responses from January 2024 to January 2025 are as follows:
- social media accounts: the number of offers decreased by 7% to 789, while the number of responses fell by 15% to just over 6,000;
- online stores: the number of sale listings dropped by 23% to 164, and the number of responses decreased by 34%, totaling 509 as of January 2025;
- cafes, restaurants, coffee shops: the number of sale listings increased by 24% to 1,685, while the level of demand remained unchanged;
- franchises: the number of listings grew by 30% while demand dropped by 21%.
In terms of quantity, OLX has the most listings for the sale of cafes, restaurants, or coffee shops (1,695), shops (1,559), and social media accounts (789).